Product Positioning Canvas
Based on the work of April Dumford, a simple tool for mapping out the positioning of a product or startup idea.
Use this template on your own or with your team to idenitfy and challenge your assumptions and then plan to prove or disprove them with evidence. A great reflection tool for early stage founders and startup teams.
This template was created by Scotty Allen.
Get started with this template right now.
Communication Matrix Template
Works best for:
Project Management, Project Planning, Meetings
The Communication Matrix Template serves as a structured framework for businesses and projects to streamline their communication strategies. By mapping out types of communication, their purposes, mediums, frequencies, and intended audiences, the template ensures that every stakeholder remains informed and aligned. One of its key benefits is the enhanced clarity it brings. By laying out the specifics of each communication touchpoint, the matrix eliminates ambiguity, ensuring that all involved parties know exactly what to expect and when leading to more efficient collaboration and fewer misunderstandings.
Product Metrics & Analytics
Works best for:
Product Management, Planning
The Compelling Product Offer template assists product teams in defining and measuring key product metrics effectively. By identifying performance indicators, setting benchmarks, and tracking progress, this template enables teams to evaluate the success of product initiatives objectively. With sections for defining KPIs, visualizing data, and analyzing trends, it provides actionable insights for driving product improvements and optimizations. This template serves as a dashboard for monitoring product performance and making data-driven decisions that enhance the overall product offering.
Go-to-Market GTM Template | Miro
Works best for:
Marketing, Desk Research, Strategic Planning
It doesn’t matter how innovative or effective a new product is — if it doesn’t get noticed and adopted by the right audience, the product won’t get off the ground. That’s where your Go-to-Market Strategy comes in. It’s a single resource that houses all of your research, insights, and data, and includes your business plan, target audience, marketing approach, and sales strategy. A GTM is especially important for any startups who grow fast, have to make split-second decisions, and have to be fully in sync.
Product Launch Lifecycle
Works best for:
Product Management, Planning
The Product Launch Lifecycle template guides product managers through the stages of launching new products. By outlining pre-launch, launch, and post-launch activities, this template ensures comprehensive product launch planning and execution. With sections for defining launch objectives, identifying target audiences, and tracking performance metrics, it facilitates coordinated efforts across marketing, sales, and product teams. This template serves as a roadmap for successful product launches, maximizing market impact and customer adoption.
User Flow Template
Works best for:
Desk Research, Flowcharts, Mapping
User flows are diagrams that help UX and product teams map out the logical path a user should take when interacting with a system. As a visual tool, the user flow shows the relationship between a website or app’s functionality, potential actions a user could take, and the outcome of what the user decides to do. User flows help you understand what a user does to finish a task or complete a goal through your product or experience.
Product Management Onboarding Map
Works best for:
Product Management, Planning
Product Management Onboarding Map template facilitates the onboarding of new product management team members. By outlining key responsibilities, processes, and stakeholder interactions, this template helps new hires quickly acclimate to their roles. With sections for setting learning objectives and resources, it supports structured onboarding experiences, ensuring that new team members are equipped with the knowledge and tools needed to contribute effectively to product initiatives.